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| I'm impressed! You actually want to read the long introduction? Must be a slow day. OK, I'll try my best - here goes: |
| “My name is Holger Enge. I am a writer." What does that introduction mean? To me, it means that if I'm given the right information I can write anything - from a pharmaceutical monograph for Viagra to your retirement speech after you win the lottery! For the most part, I consider myself a free-lance advertising copywriter (who also has about 20 years of experience as a professional comedy writer). I have written enough print advertising to fill several portfolios; I have written literally thousands of radio scripts, and enough comedy material and gaglines to create several television sitcoms. Over the years, I have acquired two areas of specialization as an advertising copywriter. The first - writing humorous advertising copy (specifically, radio and television commercial scripts). Agencies and advertisers hire me for this approach specifically because of my double-barreled experience -- what I write is not just another funny spot, it's also a memorable and persuasive advertising message. The second - writing advertising copy that persuades the mature market, the Over-50s. Want to learn a little more about my unique skills and my experience? Just return to my Home Page and follow the links. Thank you. Holger Enge |